What pages do you need? Home, About Us, etc. Who is your audience? What are you selling? Do you have pictures? We’ll help you craft your plan and your message.
You’ll need a basic story about your company, your services and why people should buy from you. And when they’re ready to buy, make that process really easy.
What is the goal of the site? To get people to order online? To come to your shop? Will you be doing online sales? You want to convert leads into customers, so have a plan.
You should have your web URL (address) and hosting (i.e. GoDaddy, Bluehost, etc) set up already. If you don’t, we will help you get through it as it takes less than 30 minutes. In today’s world, most people pick their business name by what URL’s are available, so try to get it right. Stay away from hyphenated names and long names…the shorter, the better.
You should have an idea of how many pages you’ll need and what content will go on each page. Examples: Home – About Us – Services – Clients – Portfolio – Shop – Contact. It’s important to have a good plan up front, as our quote is based on this initial communication. More importantly, a good plan will help you deliver a clear message to customers.
Pictures are pretty important elements of a successful website. It’d be nice if everyone had big, beautiful photos to use on their site, but most companies don’t. Don’t get stressed if you don’t have the photos. We can pull from several image libraries that usually have suitable images to at least get you up and running. If your business is highly specialized, at some point, you’ll want to get photos done, but that won’t delay us from building your site.
Decide what you are selling online (if anything) early on. If you’re going to do online transactions, you’ll need a merchant account setup with Authorize.net, or an alternative online payment method (i.e. Paypal, Stripe, etc.) We can walk you through the many, many available options. Last but not least, you’ll want to build a mailing list. We will talk you through how we can do this and what to do with your mailing list as it grows.